Packaging Design

RE-HOLD

An innovative reusable light bulb packaging 

Passion Project

In today’s fast growing, waste management has become a crisis. In terms of packaging, it is the need that the packaging is designed to be reused to extend their life than just ending up in the bins. ‘RE-HOLD‘ is a product packaging for a light bulb. Typically made from single carton board folded in specific ways to achieve the functionality keeping in mind the aesthetics, handling (stacking), marketing (display), etc. Once the packaging is used, it can be easily reassembled to convert it into a travel-friendly, pocket sized mobile holder to be used while charging cellphones in the places where it’s difficult or at times no space to hold charging phones like public places, trains, bus, etc.

ITTARDAAN

beyond Aroma…

Passion Project

Attar – the purest form of natural perfumes has been an integral part of our dressing up rituals since times immemorial symbolising nobility.

Binding to the property of Attar for spreading its sweet aroma till the last drop and enhancing further on this unique experience, we present ‘ITTARDAAN’- A premium double walled glass packaging solution for Attar inspired from ‘the dripping drop’. The packaging embodies the true essence of royalty, intricate art, belovedness, and equally fierce modernity.

The packaging involves a double walled glass bottle with a roll-on function to apply the Attar. The inner drop shaped tube occupies the perfume (attar) of the respective essence, popping out the beautiful colour shades. The fluidic outer glass body embodies the inner tube and symbolises flow of the aroma. The lid is crafted in such a way that it resembles the colour of perfume through its metal embedded glass composition. ‘ITTARDAAN’ is thus our old age attar with a modern twist, one that today’s world will cherish.